Branding Design
Project Estimate
Processes, Timelines, and Costs
Comp. Savings
Project Cost
Starting at $525
Timeline
4 Days
Estimate Considerations
At SharedTEAMS, our visual branding services are designed to create a cohesive and memorable look that reflects your brand’s identity and resonates with your audience. We start by understanding your brand values, target market, and competitive landscape, then develop a visual direction that aligns with your messaging and goals.
Our estimates include time for logo design or refinement, color palette development, typography selection, and creation of brand elements such as icons, patterns, and imagery guidelines. We also factor in collaboration, revisions, and delivery of a comprehensive brand guide. This strategic, design-focused approach helps our members present a consistent and compelling visual identity across all channels.
Project Process
Our team will design a logo, determine a color palette, and identify fonts to be used for branding your business in a visual manner. The final deliverable associated with this project is a branding style guide within your Member Profile, which is used as a reference for all marketing programs.
The final logo will be presented in multiple formats for various uses. The fonts typically included are headers, sub-headers, and paragraph styles, as well as logo fonts.
Your logo, color palette, fonts, and all other visual elements that represent your brand will be formalized and made available for future projects.
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A branding style guide helps inform all design projects and brings consistency to your brand across your website, advertising, social media, and all other marketing channels.
Visual consistency is vital to brand recognition and helps to build trust with your audience.
Additional Considerations
Consider the following as you begin this project. Our team is happy to collaborate with you on the best approach.
- Do you want a new logo? Or do you want your visual branding to match your current logo?
- Are there any specific colors that you do or do not want to use in your visual branding?
- What types of fonts do you prefer?
- What types of images do you feel represent your brand?
- What are the three most important things that you would like to convey through your branding?
Project Phases
Our team will execute this project in defined phases and we will keep you updated on progress within each phase of development, giving you the ability to provide feedback, direction or collaborate with our team throughout every step of the process.
Additional Considerations
During this initial phase, we review your business’s Member Profile as the core reference for this project in order to gain a clear understanding of the whole picture of the business, paying special attention to business values, offerings, audiences, differentiators, and industry research.
We also confirm project requests with you and ask clarifying questions, as necessary.
Initial project approach
During the next phase, we develop the initial drafts of the logo, color palette, and fonts. If you provided our team with a style guide, we will use those details when developing the drafts.
Project Presentation
Our team will finalize the drafts and present them to you, including the strategic approach for the design and how the drafts relate to your business. We encourage you to give our team feedback during this phase if the design approach does not align with your vision.
Project CLosure plan
Once you have reviewed the branding details, we make any requested adjustments. Then we finalize the branding elements and create the branding style guide on the Branding page in your business’s Member Profile.
We will provide you access to all branding elements. Our team will use the style guide as a reference for all future marketing programs.
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