Do you want to sound knowledgeable, quotable, and credible when you deal with the media? Make sure you work hard to get prepared – even if you know a lot about your subject. Take…
2017 August
Curious as to how other companies from various industries are tackling social media marketing? A study by Vertical Response has produced some interesting insights about startups and social media marketing: 55% of startups currently maintain a blog….
A day in the life of an event startup is never done—everything just carries over in the morning. Keeping everything in one place and knowing where to look when you need a document are…
Some of the best content that we are able to share on behalf of our clients is user generated content. This is when one of the client’s customers has taken the time to send in…
Marketers in the B2C community have been known to focus on forging a strong connection between a brand and the customers’ self-image. We have global brands that make their fortune on strengthening a customer’s…
Multichannel marketing is here. Startups and small businesses can’t get away with single-tactic marketing any longer. Gone are the days when referrals were enough. Gone are the days where it was enough to have a…