When we launched SharedTEAMS back in 2010, our goal was to solve the challenges that small businesses face when navigating the complex and evolving world of modern marketing. After supporting hundreds of small businesses…
Strategy
Marketing is hard. There are thousands of mediums and easily-Googled “marketing hacks” to help start you on your journey, and often these quick tips are helpful in the short-term. But the very nature of…
The bad news: The current global situation is beyond challenging for most businesses right now. Some businesses are temporarily shutting their doors. The good news: People still need your business. At SharedTEAMS, we want…
As you dive into your marketing programs, you should be able to precisely identify your target customer based on a detailed demographic profile outlining age, race, sex, income, education, interests, spending habits, and more….
Prioritize customers, not leads. According to Small Business Trends, “The probability of selling to an existing customer is 60-70 percent. The probability of selling to a new prospect is 5-20 percent.” Yes, we’ve shared…
As a business or marketing professional, you probably already have a marketing strategy. That strategy was crafted with sales in mind. Do you want to increase sales? Let’s improve that strategy in 3 practical…
Take away the character, the heart and the voice that small town businesses offer to communities and what else are you left with? Economic benefits that other big corporations can’t provide. A Local Dollar…
Many startup and small business owners agree that franchising is a tried and tested way to grow. But, a lot of planning and time is necessary to grow your small business into a franchise or chain. Having…
Knowing your small town is half the battle. If you’re considering opening a small business in your hometown, then you already have a great advantage over everyone else. Others would have to take a…