Social Media Advertising
Project Estimate
Processes, Timelines, and Costs
Comp. Savings
Project Cost
Starting at $425 per month
Timeline
Recurring
Estimate Considerations
At SharedTEAMS, our social media advertising management services are designed to continually improve ad performance and maximize your return on investment. We start by monitoring campaign results, analyzing audience behavior, and making strategic adjustments to enhance reach, engagement, and conversions.
Our estimates include time for performance analysis, creative and copy refinements, budget optimization, A/B testing, and audience targeting updates. We also account for collaboration, reporting, and alignment with broader marketing initiatives. This hands-on, data-driven approach helps our members maintain high-performing social ad campaigns that evolve with audience trends and business goals.
Project Process
Our team manages and refines social media ad campaigns that have already been set up.
Campaigns will focus on a specific demographic and geographic area through specific ad copy, keyword targeting, and goal conversion tracking, all of which will be created according to the details in your Member Profile.
performance
Social Media Advertising helps increase brand awareness and engagement, drive traffic to your website, generate new leads, and increase revenue.
Advertising not only makes potential customers more aware of your business and offerings, but it can also increase mentions with blogs, magazines, news outlets, and other relevant media outlets. Consistent and strategic ads can encourage a follower to become a customer, which can have a direct impact on revenue.
Social media, through organic posts and paid advertising, encourages engagement (likes, shares, and follower growth), which improves brand perception, loyalty, and word of mouth recommendations.
One of the main objectives of your social media accounts is to support and drive traffic to your website, which is commonly where the actual conversions are made. Social advertising helps increase website traffic from your social media pages via organic posts and paid ads.
Getting your advertisements professionally designed according to your business’s visual branding strategy can increase the performance of this project.
If you do not currently have social media ad campaigns or they need to be optimized before recurring management, we recommend starting with a Social Media Advertising Setup project first.
Please note that it is common to run more than one Social Media Advertising campaign simultaneously and doing so may increase the performance of each campaign; however, we always recommend starting small and scaling as you see results. Our team will recommend the number of campaigns based on your needs and industry best practices.
Additional Considerations
Consider the following as you begin this project. Our team is happy to collaborate with you on the best approach.
- Do you have social media accounts?
- Has your business used social media advertising before? If not, you may want to consider a Social Advertising Setup project first.
- What advertising formats do you want to use? E.g. boosted posts, carousel ads, slideshow ads, Messenger ads, and more.
- What are your advertising goals?
Project Phases
Our team will execute this project in defined phases and we will keep you updated on progress within each phase of development, giving you the ability to provide feedback, direction or collaborate with our team throughout every step of the process.
Additional Considerations
During this initial phase, we will review the Member Profile and project details. We will also log in to your business’s social media account and assess previous campaigns or create a new account. If there were previous campaigns, our team will note any high- or low-performing campaigns for keywords and tactics to use or avoid later on.
We will clarify any details with you, if needed.
Strategic Program Overview
During the first month of this project, our team makes adjustments to your ongoing advertising campaigns to optimize them based on your goals. We send you an update of all changes, including:
- Recent performance data to provide you with a baseline for moving forward
- Broad overview of what is working and what is not working
- Campaign optimizations made during this phase of the project
Recurring Monthly Updates
On an ongoing basis, we will monitor the campaign and adjust it according to changes in the competitive landscape. We will send you at least one monthly update that includes the following information:
- Campaign performance data
- Broad overview of what is working and what is not working
- Campaign optimizations made in the past month
- Campaign optimizations that are planned for the future
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